Under the headline, “Record Everything They Do,” Kos wrote yesterday:

Every appearance by a top Republican official or candidate should be recorded. Every one of them.

All it takes is one "Macaca" incident to transform a race or create one where one didn't exist. As the Montana incident blogged earlier today showed, a video can knock out prospective candidates before they even enter.

And this is no longer about finding one big blunder to put on a campaign commercial. It's about using video and (free) technologies like YouTube to build narratives about opponents, using their own words, at their own events.

First of all, to give credit where it’s due, this is an excellent idea. Because I’m not really the call-to-action type, I’ll leave it to some other enterprising right wing pundit to market a similar effort for conservative activists. We really should get busy on this because Democrats are at least as tongue-tied and prone to blunders as Republicans. Need I remind you, John Kerry is up for re-election in ’08. His race alone should keep a half-dozen Republican digital camcorders busy.

Second, this is why conservatives in general and Republican campaigns in particular are crazy not to monitor the left wing blogs more closely. Here, in one brief and painless blog post, Markos has laid down the rules of the engagement for the next political cycle, As a politician, you'd certainly want to know that appropriate care must be exercised at all times when you sally forth into the public eye.

I imagine this set-up will be especially difficult for politicians who are unusually prone to fatigue like Barack Obama.

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